8th April 2013, London: Sportsbetting specialist Betfuze has today announced a series of sponsorship deals with some of Europe’s leading bookmakers and gambling operators including Ladbrokes, Coral, William Hill and All Slots Casino.
Betfuze is currently developing an advanced mobile betting platform aimed at a broad range of sports fans, which is due to launch as a mobile application in the UK and Ireland in the spring of 2013. Betfuze co-founder and Chief Executive Officer Paul McNea says that the sponsorship partners were a key part of the development.
“We’re developing Betfuze to be the most technologically advanced mobile sportsbetting platform of its type in the world. The tech is only part of the story though and it’s the work we do with key partners to build on the excellent service they already provide that really pushes the ability to attain high levels of customer engagement. We’re delighted to be working with many of Europe’s leading gaming companies already, so that we can ensure our mobile app integrates seamlessly with their systems.”
On the partnership with Betfuze, All Slots Casino Vice-President David Brickman says: “We are proud to be a partner of what we consider to be one of the most innovative gaming platforms we’ve ever seen and are honoured that All Slots Casino is the exclusive online casino on the platform. Mobile will continue to be one of our strongest growth channels and the Betfuze mobile betting platform will help to redefine how players interact and relate to the gaming experience.
It will also give casino aficionados the opportunity to play at All Slots Casino, the very best mobile casino in the industry. In building this concept together with Betfuze, we have been very impressed with its professionalism. This product is truly cutting-edge and has raised the bar in terms of quality of design and the level of technology. I’m sure it will be a big hit with a broad range of users.”
Betfuze co- founder and Chief Technology Officer Tom Cohen explains: “Betfuze is an evolved betting experience. It provides a fusion of sentiment and facts by amalgamating a diverse range of data sources such as public opinion, historical information and contextual details particular to any one event. When our users look at possible bets, they have access to everything, from relevant news and weather information to a lot more. Betfuze is about providing a rich user experience where technology enhances the player experience.”